Awards season: The Golden Globes is trying to reinvent itself

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‘Tis the season

The Golden Globes will get the film and TV awards season properly underway on Sunday, but they’ll likely look a little different thanks to a host of fresh categories, an updated voting body, redesigned trophies, and even a new network.

Comedian Jo Koy will host the revamped ceremony, with critics predicting Barbenheimer domination and a host of TV gongs for Chartr office favorite Succession, as the awards show attempts to drag itself out of a prolonged reputational and ratings rough patch.

Bronze age

In 2021, the now-dissolved Hollywood Foreign Press Association, the show’s ex-organizers, came under fire for controversies ranging from financial corruption to racism and discrimination. The accusations saw celebrities boycott the awards, Tom Cruise return his previous Globes, and the 2022 ceremony take place behind closed doors.

New owners Dick Clark Productions will be hoping to leave those controversies behind with their shiny new ceremony. From 1998 to 2020, the Globes broadcast attracted a 19.3 million audience on average, even with a huge drop off in 2008 owing to a writers’ strike, but viewership for the most recent shows has slumped to 6.9 million and 6.3 million, respectively.

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Awards season: The Golden Globes is trying to reinvent itself
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