Meme-stock movie: The GameStop saga comes to the big screen

Not yet a subscriber? Sign up free below.

Retelling reddit’s revolution

"Dumb Money", Hollywood's take on the GameStop meme-stock frenzy in 2021, set for a limited release this Friday, is an ambitious attempt to recreate a big-screen version of the dramatic saga that unfolded almost exclusively on phones around the world.

The movie focuses on Keith Gill, better known by his reddit name Roaring Kitty, who — thanks to an original $53k position in ailing retailer GameStop — inadvertently became the face of a grassroots movement that pitted a group of amateur traders against some of the biggest names on Wall Street.

Trading Frenzy

Our initial coverage at the time focused mostly on the stock price, (short version: it went up a bit, then a lot, and then fell) but looking back, it’s hard to overstate how unprecedented the actual sums involved were.

During “peak GameStop” at the end of Jan 2021, more than $30bn of the stock changed hands in a single day. For context, the combined daily trading volume of JPMorgan, ExxonMobil and Walmart — 3 of the biggest companies in the world — has never gone above $15bn on any single day since 2021. Even Apple, the most valuable company in the world, only saw ~$16bn worth of shares change hands yesterday after it announced a brand-new iPhone.

As with so many things, the originals are the best, and no matter how many headlines call certain companies the “next meme stock”, nothing has come close to recreating that lightning in a bottle.

Not yet a subscriber? Sign up free below.

Tags

Stories from this newsletter

Entrepreneurs rise up: New businesses are booming in the US
Meme-stock movie: The GameStop saga comes to the big screen
Covid catchup: The latest data as hospitalizations rise
We and our partners use cookies and similar technologies (“Cookies”) on our website and in our newsletters for performance, analytical or advertising purposes to ensure you have the best experience on our site and/or interaction with us. To find out more about the use of Cookies, see our Cookie Notice. Please click OK if you consent to our use of Cookies or click Manage my Preferences to manage your Cookie preferences.