Nike

Star power: An elite athlete roster has helped Nike's rise
In the rough: Nike's in a rare tough spot
Still doing it: Nike's a hit with Gen Z
Stubbed out: British American Tobacco just booked a $31.5bn write-off
Not doing it: Nike has had a rare misstep
Moneyballers: The highest-paid athletes in the world
Stocked up: Nike and Adidas have mountains of unsold inventory
Lululemon: The athleisure outfit’s strong showing
Trying to do it: Nike is struggling in China, with COVID and consumer tastes
Lululemon: The apparel retailer is getting into footwear
Amazon's elves: Amazon is hiring a small army of seasonal workers, as it does every year
Just (can't) do it: Nike's supply chain is struggling
Just do it, direct: Nike's latest numbers reveal how its direct-to-consumer strategy is progressing
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