Box Office Bounce Back

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The box office in the US, and globally, is limping along.

On average the US box office has taken about ~$250m a month this year, way down on what would be considered "normal". Back in 2019 an average month would routinely see takings of $900m-$1bn, if not more (data from Box Office Mojo).

Disney's big bet

The 2021 numbers may not be stellar, but they clearly haven't put off industry giant Disney, which recently announced its decision to release the rest of its 2021 schedule in theaters first, before sending them to its streaming platform Disney+.

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